Monday, 28 January 2013

2.2 Doing Business on the Web - Growing the Customer Base

We have seen that most of the increases in retail sales is through internet sales. 
The growth of internet sales has also led to the growth of new companies who are collecting information from consumers to spot trend in the retail market. 

Kartel World Panel is an example of company set up to provide analysis of the retail market. 

In the Supermarket Trade there are many major players and it is the competition between them that feeds this part of the economy.  In this BBC Business Article you will be able to see the different shares each of the companies has in UK. 

Below are a number of articles which show how internet sales have gone up for several different companies. 

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